Should Jordan Brand Take A Break From Releasing Jordan 1s?

ceo.clary

Are They Making To Many Air Jordan 1s?

Jordan 1s is by far Jordan Brands most used model, there is literally a colorway for every situation. Jordan 1s were easily one of my favorite pair of retros, until I seen how they were over producing them.

I understand you can do a lot with the Jordan 1 model, but does that mean the shoe has to come out so often?

There were 60 pair of Air Jordan 1s that released in 2018. In comparison, the second-most released Air Jordan was the AJ3, with 18 pairs in 2018.

Over producing Jordan 1s makes the value of the model go down in my eyes, and so many colorways eventually you gonna start running out of good ideas.

Are they over producing Air Jordan 1s?

Source: TheUndefeated

Photo: styleisaweapon

Comments (10)
No. 1-4
DAMRUFF
DAMRUFF

Editor

To answer your question no. Simply put, just because they release it doesn’t mean we have to buy it. The Jordan 1 model is one of my favorites so when companies like Union or Travis remix it I like that. I also like original colorways. Personally I’d rather have lots of options than little to none.

G-Roc
G-Roc

Editor

Speaking of... Florida Gators Jordan 1 PE

23Edge
23Edge

Nah... this model has long since been played out. I literally can't understand dudes that still spend time on forums on the latest releases. Maybe I'm just glad that everything is watered down now; and I don't worry about having to get the next release. 60 models means I can relax and shop for bargains in stores

G-Roc
G-Roc

Editor

This is an interesting question. A part of me says yes, just for a little while. The other part of me says no, Jordan 1s should ALWAYS been available like Stan Smith, Chucks, AF1s, Vans Old Skools and other classic models.

Now I'm not saying OG colors should always be available but that might be a bad idea. Remember JB is a business. I know fans of the brand wouldn't be happy about Bred 1s being available year round, but think about it from a business PoV.